Friday, 27 November 2009

Second Week of October

This week I did some market research and explored the game market at the moment, with consideration for a new racing genre game.

In 2008 the following games were the top 10 in sales figures.
“BEST-SELLING GAMES ALL FORMATS 2008:
1. FIFA 08 (Electronic Arts) (Sport)
2. Dr Kawashima’s Brain Training (Nintendo) (Casual)
3. Call of Duty 4: Modern Warfare (Activision) (FPS)
4. Pro Evolution Soccer 2008 (Konami) (Sport)
5. More Brain Traning (Nintendo) (Casual)
6. Halo 3 (Microsoft) (FPS)
7. The Simpsons Game (Electronic Arts) (RPG)
8. Wii Play (Nintendo) (Casual)
9. Assassin’s Creed (Ubisoft) (RPG)
10. WWE Smackdown Vs Raw 2008 (THQ) (Fighting)”

There isn’t a single racing game in the top 10 sales for last year, however the sales from previous racing titles, such as Gran Turismo and Need for Speed, proves that there is a market for racing games. Considering this information it becomes apparent that there is not only a market out there for a well made racing game, but it is currently a market that is being neglected.

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